Stefan Smith

Hayward Field • "Hayward Magic"

CREATIVE DIRECTOR VFX

Hayward Field • "Hayward Magic"

Wieden+Kennedy + PSYOP

This was the launch film for the opening of Hayward Field 2.0. I collaborated with the creative team and PSYOP resulting in this infinite loop of goodness. Here’s a case where I actually got to do some VFX work myself. I created the environments and changing seasons throughout this endless beauty.


AWARDS 2022

Clio Award -BRONZE - Animation